THE #1 PODCAST FOR BUSY MOMS.
Ever wanted the cheat sheets from other moms and experts on how the heck to juggle it all? I wanted a place to write down all my learnings as I transitioned from a full-time job into more work needed at home. I launched MomShine® to simplify parenting by approaching professionals and other moms I admire.

Swedish Parenting: Ditching the Rules of the Old-Fashioned Way
Tired of the parenting pressure cooker? What if fewer rules created more trust, and independence came from letting go? Join Alicia and expert Emma Lundwall as they reveal five transformative lessons from Swedish parenting to simplify your family life and bring more calm. Tune into Episode 322 now!
Hi, I’m Alicia!
A career-driven mom with a successful career writing for tech companies adapting to more mom life — the far more challenging job. I quickly realized finding inspiration in this highly underrated role was hard, if not impossible. I wanted a place to shine a light on other moms and highlight my favorite stories and tips, so we can all learn from one another to feel our best. I hope the site helps you feel more supported as you navigate the many parenting problems that arise.

From Breakdown to Breakthrough
Sixty-three percent of working moms want condensed workdays to have time with their families. I reinvented my career and learned some game-changing advice along the way.
Self-Care Tips & Mom Advice
Learn how other moms keep shining by building good habits at home, staying true to their core passions, and juggling their careers after becoming a parent.

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Drop us a line and tell us what you’d like to see more content on or get help with!
WHO WE ARE

I’m Alicia. As an author of five For Dummies® business books, a Forbes contributor, and publisher of countless eBooks and webinars for successful HR tech companies, I wanted a place to shine a light on moms’ stories and wellness tips. That way, we can all support one another with the latest and greatest information. We hope our site and podcast help you feel better and able to shine more in your everyday life!
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